What is your first thought when you see "autoresponder"?

Alright, welcome back to 《Hardy Dimension》, it is Hardy here.

As promised, today is the sequel to the previous episode.

If you haven't gone through it, click here for Episode 3.

Although in this modern era of advanced technology,

many people still use the old-fashioned way to run their business.

Without a doubt, most of the old-fashioned methods are very time-consuming.

You even have to implement it by yourself manually and then you only can accomplish it.

So, I will share how to do it in autopilot mode without your attendance with you in this particular episode.

How do you build an automated machine that works for you 24/7?

During Episode 3, we were talking about “What is Lead?”

Remember when I mentioned autoresponders in the previous episode?

It is the automated machine / automated system that I am talking about.

So let’s continue this topic right now 😉

It is an automated machine/system.

It plays a vital role in your online business.

If you don’t have this automated machine, you will lose most of your precious time.

Let’s separate Auto and Responder into 2 parts, it is easier for you to understand.

Auto = You don't have to do it manually, it does the job itself.

Responder = It will perform specific actions based on the rules you have set for it.

When these 2 items combine, it will be an automated system.

Now, let me ask you a question.

Where do we usually come across it? Ring any bell?

Yes, that’s right! The EMAIL that you provided when you were visiting some websites.

But the premise is that the person wants to get something from you

e.g., information, gift, video, PDF, etc.

Then the autoresponder will only be triggered once

it detects someone’s email (lead) has just been captured freshly.

Of course, as a good and authentic online marketer,

you won't simply send subscribers lots of irrelevant information.

If that's not what they were interested in when they opted into your list in the first place.

If this is done, it will be called spam aka junk mail.

As nobody likes to receive spam mail, do you agree? Yes?

#1 – Save Your Time

Why do you need an automated system?

For example, someone visited your website then contacted you 

and said “Hi Mr/Miss X, I am interested in your product/service.

Could you please send me more information, please?”

Then an opt-in form or landing page (capture/squeeze page) will kick in.

It allows the visitors to enter their information such as

name, email, or contact number (depending on the website).

Once the visitors enter their information then the automated system will be triggered.

In this scenario, I don’t need to say

“Hey Staff McD, please use your computer to send all this information to Customer KFC.”

What if three customers are interested in your product at once

and ask you for information at different times?

Then Staff McD has to send 3 emails at three different times?

No! Of course, he doesn’t.

If Staff Hardy has consolidated all the relevant information

and put it into an autoresponder that has been set up,

then the system will send the relevant information to

ALL the prospects from all around the world or at different times.

The cool thing is the whole process is AUTOMATIC.

Staff Hardy or the company don’t have to do any extra action.

#2 – Convenient

Scenario 1, you are having a romantic moment with your loved one at the restaurant.

Suddenly, you receive a notification that a potential client

requests some information about your product or service.

At this moment, the auto-responder will work for us automatically.

You don’t need to worry about losing this prospect.

You don't have to worry because they can't reach you

and then find other related products from other people!

They can receive the information right away.

This will boost the opportunity to get more sales in your business, does it make sense?

Scenario 2, you are having a fun moment with your family.

You guys are playing around and having fun.

Do you have to stop the fun moment to send the information to the prospects?

No! You don’t.

Imagine if you had to send it manually,

the happy moment would be over when you are back, don't you agree?

If you have this automated system works for you 24/7,

you don’t have to worry about the scenarios above.

It can even send follow-up emails on the day you want them to be delivered to the prospects.

Purpose & Functionalities

I use the autoresponder feature to receive emails,

build my list, and build trusting relationships with subscribers.

It helps me to automatically send emails when prospects opt-in to my list, even at 2am midnight. 

Very cool, right?

I love it because it works for me 24/7 while I sleep, travel, or whatever the case.

All of my customers who purchased a product from me

have gone through this autoresponder and the automated email follow-up.

Conclusion

So, which one do you feel better?

Manual way or Automation?

I believe you already know the answer 😆

It is because it can save tons of your precious time.

“You can get more money, but you can’t get more time” – Anthony Robbins.

Without this tool, you will be losing your prospects for good.

They might not even come back to your website in the future.

So you must get this tool and set it up properly.

Recommendation

If you ask me, what is the best one I can recommend?

Well, you could try GetResponse or AWeber.

Both are the most famous autoresponder tools that many online entrepreneurs and internet marketers use.

Besides GetResponse and AWeber there are some other similar ones but at a higher price

- Ontraport

- ConvertKit

- Mailchimp

and some others that I never heard before.
Note: DO NOT use ConverKit and Mailchimp if you are in an affiliate marketing business, they don't allow it.

I use GetResponse because I find it easy to use and cheaper!

Perhaps after going through this, you can have a clearer image of how to leverage this tool.

Click here to learn about the online income-generating tools I have been using.

Next time, I will talk to you about list-building strategies.

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